From music and fashion to academia and media, clients, seminar attendees as well as seasoned professionals have something to say about EM's
brand marketing manager.
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Extending Beyond the Ordinary |
History
EPiC MEASURES (EM) was established in December 2001 as a resource for individuals with business communications needs. Four years later, the company began providing brand-driven business consulting services for individuals as well as organizations.
Initially recognized for business-to-business services in entertainment, media and academia, EM is now also recognized for business essentials instruction provided through seminars and various forms of media.
Currently, EM's client base spans 12 industries including the professional services and fashion.
Vision
To provide brand-driven business consulting services that increase the profitability of individuals as well as organizations.
Mission
Deviating from traditional business consulting models, EM seeks to inform, inspire, and empower clients through four advisory services coupled with business instruction.
Credible, profitable brands are created using the 4 Ps of marketing and the 7 facets of business. In order to uphold its classic distinction, services are delivered concierge style.
EPiC Measures Defined
When an object pierces water, impact
is MEASURED more by how far it reaches than by
what it touches allowing for the smallest of things
to have an EPiC effect.
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EM's Distinct Difference
At EM, account managers serve as idea catalysts who remain in a constant state of “concepting” via research and intelligence gathering.
In addition to being experts in their given fields, account managers are trained generalists who learn the ins-and-outs of various industries including fashion, entertainment, law, media and financial services. Account managers also research, analyze and identify new business options, product offerings, and licensing opportunities, which support a company’s vision and mission.
Not ones to tire from raising the bar, account managers commit to the following:
- Present ideas, concepts or insight regarding brand extensions, identity, perception, awareness or value
- Gather intelligence on economic factors, global trends, competitors as well as primary, secondary and alternative audiences
- Conduct diagnostic consumer research to determine next practices, lead-generation and marketing opportunities
- Suggest product improvements based on consumer and market feedback
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