Casting a Wide Net

Monster contributing writer, Ellen Alcorn shares four ways to Network Your Way to Success. Then, author, Richard Romano of Expert Business Source, gives practical insight about making business and social networking a part of your marketing arsenal.

1. Networking really works best when [a] group’s common interest isn’t just race or gender [for example], but the success of each member in the group
2. Establishing a broad network enables you to turn to different groups, depending on your professional challenges
3. Without a broad-based network, there’s no one to turn to in a time of crisis
4. The broader you cast your net, the broader your catch will be

Following these networking tips may be applied personally (for career reasons) as well as professionally (business prospecting).

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